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Brands of ice cream U.S. consumers purchase regularly 2017

An online survey of U.S. consumers in 2017 found that Breyer’s is the most regularly purchased brand of ice cream, followed by Ben & Jerry’s.

Top selling ice cream brands

Private label ice cream generated the highest dollar sales of any brand of ice cream in the United States. Ben & Jerry’s was the bestselling name brand ice cream in the United States in 2018, followed by Blue Bell.

Non-dairy ice cream

With the increasing popularity of veganism as well as better accommodation for those suffering from lactose intolerance, frozen dessert manufacturers are responding by producing coconut, almond, or soy based ice cream. Between 2016 and 2017, dollar sales of non-dairy ice cream increased by a staggering 49 percent, more than any other type of ice cream in the United States. Sorbet, which often contains no dairy, also saw a 3.2 percent increase in sales during that time period.

Which of the following ice cream brands do you purchase regularly?

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Release date

September 2017


United States

Survey time period

September 2017

Number of respondents

965 respondents

Age group

18 years and older

Method of interview

Online survey

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Statistics on "Frozen desserts in Canada"

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