Online shopping penetration rate in China 2009-2015

This statistic shows the penetration rate of online shoppers in China from 2009 to 2010, with a forecast until 2015. In 2009, around 31.5 percent of the internet users in China shopped online.

Penetration rate of online shoppers in China in 2009 and 2010, with a forecast until 2015

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Release date

January 2012



Survey time period

2009 and 2010

Supplementary notes

* Forecast.

The figures are calculated by iResearch based on the financial reports of enterprises, interviews with industry experts, and iResearch data. The study only refers to PC users and excludes cell phone users.

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