Top 10 OTC brands for digestives by revenue in the U.S. in 2013 (in million U.S. dollars)

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Brand name (segment)Revenue in million U.S. dollars
Poise (adult incontinence products)379.1
Prilosec OTC (antacid tablets)358.8
Depend (adult incontinence products)341.1
Miralax (laxatives/stimulant liquid/powder/oi)l179.4
Zantac 150 (antacid tablets)114.2
Metamucil (laxatives/stimulant liquid/powder/oil)109
Dulcolax (laxative tablets)105.2
Prevacid 24HR (antacid tablets)92.9
Pepto Bismol (stomach remedy liquid/powder)82.6
Imodium (diarrhea tablets)82.5

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This statistic shows the top ten OTC (over-the-counter) brands for digestives by revenue in 2013 in the United States. In that year, Poise, an incontinence product for adults, generated some 380 million U.S. dollars of revenue. In the same year, some 46.8 million units of this medication were sold in the United States.
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Release date
March 2014
United States
Survey time period

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