Hilton Worldwide Holdings Inc. hotel occupancy rate 2012-2023
Hilton Worldwide Holdings Inc. had a hotel occupancy rate of 71.8 percent in 2023, up from 67.5 percent the previous year. The significant decrease in the hotel company's occupancy rate in 2020 can be attributed to the global coronavirus (COVID-19) pandemic which resulted in the temporary closing of its properties across the globe to minimize the spread of the virus.
What is hotel occupancy rate?
Hotel occupancy rate is a key performance indicator in the hotel industry. It shows the percentage of a hotel that is occupied, or in this case an average percentage of many hotels’ occupancy within a region. Other useful KPI’s that are used in the lodging industry are the average daily rate (ADR) and revenue per available room (RevPAR).
Hilton Worldwide vs. Marriott International
Hilton Worldwide Holdings Inc. recorded a revenue of over ten billion U.S. dollars in 2023. That same year, one of Hilton’s main competitors, Marriott International, generated more than twice as much revenue as Hilton. This made Marriott the leading hotel company worldwide in terms of revenue that year.