Sales revenue of selected leading hotel companies globally 2020

In 2020, hotel chain Marriott International generated approximately 10.6 billion U.S. dollars in sales revenue. This was more than double the sales revenue of any other hotel company in the ranking.

What are leading hotel companies worldwide?

With the highest sales and second-highest brand value of any hotel company worldwide Marriot International has claimed its place as one of the leading hotel chains worldwide. In 2020, its brand value stood at over six billion U.S. dollars - yet the company intends to further fuel its growth with the acquisition of Elegant Hotels Group, which owns and operates luxury hotel properties in Barbados. Meanwhile, competitor Hilton Hotels & Resorts accounted for the highest brand value of any hotel chain at 10.83 billion U.S. dollars in 2020.

Where has the highest global ADR?

Average daily rates (ADRs) of hotels differ considerably depending on the region. In Europe, the ADR was approximately 130 U.S. dollars in 2019. Comparatively, hotels in the Asia Pacific region had an average daily rate of approximately 99 U.S. dollars at this time. ADRs are not the same all year round. For instance, hotel prices in the Middle East and Africa are typically highest in winter. While, European hotel rates tend to be at their highest during the summer months and at their lowest during winter.