This statistic displays the frequency of men's shaving foam, gel and cream usage in Great Britain from 2014 to 2018. In 2018, an estimated 3.8 million men were 'heavy' shaving product users.
Number of men using shaving foam, gel and cream in Great Britain from 2014 to 2018, by user type
(in 1,000s)
* The source indicates: - Heavy users consumed shaving products either "more than once a day" or "once a day" - Medium users consumed shaving products either "5 or 6 times a week" or "3 to 4 times a week" - Light users consumed shaving products "twice a week" to "less than once a week".
** Number of respondents: n (2014) = 24,506; n (2015) = 24,282; n (2016) = 24,507; n (2017) = 24,845; n (2018) = 24,191.
Figures estimated by the source on the basis of survey responses.
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Statistics on "Shaving and hair removal consumption in the UK (Kantar Media TGI)"
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Kantar Media. (June 12, 2019). Number of men using shaving foam, gel and cream in Great Britain from 2014 to 2018, by user type (in 1,000s) [Graph]. In Statista. Retrieved February 17, 2020, from https://www.statista.com/statistics/302811/men-s-shaving-product-usage-by-user-type-in-the-uk/
Kantar Media. "Number of men using shaving foam, gel and cream in Great Britain from 2014 to 2018, by user type (in 1,000s)." Chart. June 12, 2019. Statista. Accessed February 17, 2020. https://www.statista.com/statistics/302811/men-s-shaving-product-usage-by-user-type-in-the-uk/
Kantar Media. (2019). Number of men using shaving foam, gel and cream in Great Britain from 2014 to 2018, by user type (in 1,000s). Statista. Statista Inc.. Accessed: February 17, 2020. https://www.statista.com/statistics/302811/men-s-shaving-product-usage-by-user-type-in-the-uk/
Kantar Media. "Number of Men Using Shaving Foam, Gel and Cream in Great Britain from 2014 to 2018, by User Type (in 1,000s)." Statista, Statista Inc., 12 Jun 2019, https://www.statista.com/statistics/302811/men-s-shaving-product-usage-by-user-type-in-the-uk/
Kantar Media, Number of men using shaving foam, gel and cream in Great Britain from 2014 to 2018, by user type (in 1,000s) Statista, https://www.statista.com/statistics/302811/men-s-shaving-product-usage-by-user-type-in-the-uk/ (last visited February 17, 2020)
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