Generation X: Main grocery store used in Great Britain 2014

Where do you do your big shop/main shop?

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Source

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Release date

July 2014

Region

United Kingdom (Great Britain)

Survey time period

May 6 to 14, 2014

Number of respondents

1,276 respondents

Age group

31-47 years

Special properties

Gen X (45%); Main/joint household shoppers

Method of interview

Online survey

Supplementary notes

Generation X = 31-47 year olds

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