Savings account holders knowledge of their interest rate in the UK in 2014

This statistic displays the awareness of savings account holders regarding the interest rates paid on their accounts in the United Kingdom (UK) as of June 2014, broken down by account type. Across all account types, the lack of awareness was the highest among the holders of children's accounts. A total of 65 percent of the people who opened such account did not know and/or could not estimate what interest rate was at the time.

Share of savings account holders who do not know the interest rate on their account in the United Kingdom (UK) as of 2014, by account type

Share of respondents
Easy access51%
Easy cash ISA47%
Fixed term cash ISA31%
Fixed term bond38%
Notice account49%
Regular savings account49%
Children's savings account65%
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Source

Release date

January 2015

Region

United Kingdom

Survey time period

as of June 2014

Age group

16 years and older

Special properties

active savings accounts holders

Method of interview

Online survey

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Statistics on "Individual savings accounts in the United Kingdom (UK)"

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