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Main reasons for opening a cash savings account in the United Kingdom (UK) in 2014

Published by Statista Research Department, Jan 20, 2015
This statistic presents factors influencing the decision about the cash savings account opening in the United Kingdom (UK) as of June 2014, according to account holders who had opened an account in the preceding year. A total of 48 percent of the respondents stated that getting a better rate of interest was one of the main reasons for opening an account.

Consumer reasons for opening an cash savings account in the preceding year in the United Kingdom (UK) as of June 2014

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Release date

January 2015

Region

United Kingdom

Survey time period

as of June 2014

Number of respondents

769 respondents

Age group

16 years and older

Special properties

respondents who opened a savings account in the preceding 12 months

Method of interview

Online survey

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