Easy access savings account holders awareness of their interest rate in the UK 2014

Distribution of easy access savings account holders awareness of the account interest rate in the United Kingdom (UK) as of 2014, by account balance

by Statista Research Department, last edited Jan 20, 2015
Easy access savings account holders awareness of their interest rate in the UK 2014 This statistic displays the awareness of easy access savings account holders regarding the interest rates paid on their accounts in the United Kingdom (UK) as of 2014, broken down by account balance. The lack of awareness was the highest among the account holders with accounts in the lowest account balance bands. A total of 59 percent of people with less than 500 British pounds on their account did not know what interest rate was paid on these accounts. Among those with more than 20 thousand GBP on their accounts, nearly one fourth displayed lack of knowledge regarding the interest rate.
Show more

Distribution of easy access savings account holders awareness of the account interest rate in the United Kingdom (UK) as of 2014, by account balance

Loading statistic...
Stated a rateDon't know
Over 20,000 GBP76%24%
10,000 - 19,999 GBP69%31%
1,000 - 9,999 GBP57%43%
500 - 999 GBP49%51%
Less than 500 GBP41%59%
Stated a rateDon't know
Over 20,000 GBP76%24%
10,000 - 19,999 GBP69%31%
1,000 - 9,999 GBP57%43%
500 - 999 GBP49%51%
Less than 500 GBP41%59%
Download Settings Share
Download started
Please be patient - this may take a moment
by Statista Research Department, last edited Jan 20, 2015
This statistic displays the awareness of easy access savings account holders regarding the interest rates paid on their accounts in the United Kingdom (UK) as of 2014, broken down by account balance. The lack of awareness was the highest among the account holders with accounts in the lowest account balance bands. A total of 59 percent of people with less than 500 British pounds on their account did not know what interest rate was paid on these accounts. Among those with more than 20 thousand GBP on their accounts, nearly one fourth displayed lack of knowledge regarding the interest rate.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Individual savings accounts in the United Kingdom (UK)"
  • Average amounts per account
  • Saving accounts in the United Kingdom
  • Saving behaviour
  • Distribution and usage of ISAs
  • Risks associated with ISAs
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.