This statistic shows the results of an online survey conducted by the National Coffee Association (NCA) from 2013 to 2020. U.S. survey respondents were asked if the coffee they consumed the past day was gourmet coffee that was brewed from premium whole bean or ground varieties. The survey revealed that past-day penetration of gourmet coffee beverages in 2020 among U.S. consumers was 59 percent.
Share of gourmet and non-gourmet coffee beverage consumption in the United States from 2013 to 2020
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National Coffee Association. (September 14, 2020). Share of gourmet and non-gourmet coffee beverage consumption in the United States from 2013 to 2020 [Graph]. In Statista. Retrieved January 24, 2021, from https://www.statista.com/statistics/457457/share-of-us-gourmet-and-non-gourmet-coffee-beverage-consumption/
National Coffee Association. "Share of gourmet and non-gourmet coffee beverage consumption in the United States from 2013 to 2020." Chart. September 14, 2020. Statista. Accessed January 24, 2021. https://www.statista.com/statistics/457457/share-of-us-gourmet-and-non-gourmet-coffee-beverage-consumption/
National Coffee Association. (2020). Share of gourmet and non-gourmet coffee beverage consumption in the United States from 2013 to 2020. Statista. Statista Inc.. Accessed: January 24, 2021. https://www.statista.com/statistics/457457/share-of-us-gourmet-and-non-gourmet-coffee-beverage-consumption/
National Coffee Association. "Share of Gourmet and Non-gourmet Coffee Beverage Consumption in The United States from 2013 to 2020." Statista, Statista Inc., 14 Sep 2020, https://www.statista.com/statistics/457457/share-of-us-gourmet-and-non-gourmet-coffee-beverage-consumption/
National Coffee Association, Share of gourmet and non-gourmet coffee beverage consumption in the United States from 2013 to 2020 Statista, https://www.statista.com/statistics/457457/share-of-us-gourmet-and-non-gourmet-coffee-beverage-consumption/ (last visited January 24, 2021)