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Online and distance selling retail revenue in Germany 2014-2020, by segment

Revenue in the online and distance selling retail sector in Germany from the 1st quarter of 2014 to the 1st quarter of 2020, by segment

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Release date

April 2020



Survey time period

2014 to 2020 (Q1 each)

Number of respondents

40,000 respondents

Age group

14 years and older

Method of interview

Online survey

Supplementary notes

The survey "Interaktiver Handel in Deutschland" (Interactive Retail in Germany) is conducted by the market research institute GIM on behalf of the German E-Commerce and Distance Selling Trade Association (bevh). The survey investigates the online and mail order spending behavior as well as the consumption of digital services of roughly 40,000 private consumers aged 14 years and older via telephone interviews and online surveys.

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