The iOS operating system has had rather volatile sales in Spain over the observed period. iOS saw a drop in its market share at the beginning of 2017, as well as in September 2018 and April 2019. However, in 2021, iOS peaked its market share at 17.5 percent, then slightly dropped, accounting for 11.8 percent of the Spanish smartphone market by September 2021.
Most preferred smartphones
Over the last five years, Android has never had a market share below 80 percent in Spain. Thus, it comes as no surprise that in 2021, the most preferred smartphone brands in Spain had an Android operating system, with Apple phones ranking only fourth in people’s preferences. Moreover, Xiaomi was the leading mobile phone vendor in Spain, with a market share of 27.61 percent, overtaking Samsung in 2021 for the first time.
Smartphone usage
Over the years, smartphones have become more than just personal communication devices. The increasing number of smartphone brands, as well as the variety of smartphone applications, make these devices almost indispensable in our daily activities. The majority of Spanish respondents had up to 20 apps installed on their smartphones, the most used being social media apps, such as WhatsApp, Facebook, and Instagram.
Market share of Apple iOS sales in Spain from January 2016 to September 2021, by month
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Kantar Worldpanel. (November 10, 2021). Market share of Apple iOS sales in Spain from January 2016 to September 2021, by month [Graph]. In Statista. Retrieved May 25, 2022, from https://www.statista.com/statistics/465918/percentage-apple-ios-smartphone-sales-spain/
Kantar Worldpanel. "Market share of Apple iOS sales in Spain from January 2016 to September 2021, by month." Chart. November 10, 2021. Statista. Accessed May 25, 2022. https://www.statista.com/statistics/465918/percentage-apple-ios-smartphone-sales-spain/
Kantar Worldpanel. (2021). Market share of Apple iOS sales in Spain from January 2016 to September 2021, by month. Statista. Statista Inc.. Accessed: May 25, 2022. https://www.statista.com/statistics/465918/percentage-apple-ios-smartphone-sales-spain/
Kantar Worldpanel. "Market Share of Apple Ios Sales in Spain from January 2016 to September 2021, by Month." Statista, Statista Inc., 10 Nov 2021, https://www.statista.com/statistics/465918/percentage-apple-ios-smartphone-sales-spain/
Kantar Worldpanel, Market share of Apple iOS sales in Spain from January 2016 to September 2021, by month Statista, https://www.statista.com/statistics/465918/percentage-apple-ios-smartphone-sales-spain/ (last visited May 25, 2022)