Reasons that digital buyers in the United States will purchase from a specific retailer during the holiday season as of September 2017

U.S. digital buyer reasons for shopping at a specific retailer 2017 This statistic presents data on the most common reasons that digital buyers in the United States will purchase from a specific retailer during the holiday season. During the September 2017 survey, 66 percent of respondents stated that speed of delivery was a factor in choosing a retailer.
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Share of respondents
Product in stock and ready to ship73%
Speed of delivery66%
Same-day delivery option39%
Ship to store pickup option36%
Share of respondents
Product in stock and ready to ship73%
Speed of delivery66%
Same-day delivery option39%
Ship to store pickup option36%

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Description Source More information
This statistic presents data on the most common reasons that digital buyers in the United States will purchase from a specific retailer during the holiday season. During the September 2017 survey, 66 percent of respondents stated that speed of delivery was a factor in choosing a retailer.
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Release date
November 2017
Region
United States
Survey time period
September 2017
Age group
18 to 70 years

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Dr. Antonella Mei-Pochtler

Dr. Antonella Mei-Pochtler
Senior Vice President, Boston Consulting Group

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