North America digital business priorities 2017

Leading priorities for digital business according to retailers in North America in 2017

North America digital business priorities 2017 This statistic ranks the e-commerce priorities of retailers in North America regarding 2017. During the survey period, 54 percent of responding retailers listed mobile as one of their top digital business priorities.
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Leading priorities for digital business according to retailers in North America in 2017

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Share of respondents
Mobile54%
Marketing46%
Site merchandising42%
Omnichannel efforts22%
Replatform18%
Site overhaul/design18%
Fulfillment/shipping15%
International expansion15%
Checkout overhaul13%
Product development8%
Customer service4%
Marketplaces3%
Organization3%
Social3%
Share of respondents
Mobile54%
Marketing46%
Site merchandising42%
Omnichannel efforts22%
Replatform18%
Site overhaul/design18%
Fulfillment/shipping15%
International expansion15%
Checkout overhaul13%
Product development8%
Customer service4%
Marketplaces3%
Organization3%
Social3%
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Description

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This statistic ranks the e-commerce priorities of retailers in North America regarding 2017. During the survey period, 54 percent of responding retailers listed mobile as one of their top digital business priorities.
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Release date
March 2017
Region
North America
Survey time period
October and November 2016
Number of respondents
72 retailers
Supplementary notes
Original question: "What are your top three initiatives and priorities for your online (digital) business in 2017?”"
Top 3 choices
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