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Online shopping penetration in Latvia 2013-2019, by age group

This statistic displays the share of individuals who had shopped online in Latvia from 2013 to 2019, by age group. Over the period in consideration, the penetration of online shopping increased across all age groups. In 2019, it was reported that approximately 86 percent of Latvians aged between 25 and 34 years had purchased or ordered online goods or services. In 2016, approximately 28 percent of all individuals were reported to be non-online shoppers.

Share of individuals who had shopped online in Latvia from 2013 to 2019, by age group*

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Source

Release date

January 2020

Region

Latvia

Survey time period

2013 to 2019

Age group

16-74 years

Supplementary notes

* Individuals who had at least once bought or ordered online.

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