Average monthly revenue per mobile phone customer of Vodafone in Germany 2011-2020/21

Published by Evgeniya Koptyug, Oct 7, 2020

This graph illustrates data on the ARPU in the mobile communications segment of Vodafone in Germany from the second quarter of 2011/12 to the first quarter of 2020/21. The abbreviation ARPU stands for average revenue per user. In the first quarter of 2012/13 (April to June, 2012), Vodafone generated a mobile communications ARPU of roughly 14.9 euros per month. By the first quarter of 2020/21 this figure had decreased to 12.5 euros per month.

Average monthly revenue per customer (ARPU) in the mobile communications segment of Vodafone Germany from 2nd corporate quarter 2011/12 to 1st corporate quarter 2020/21 (in euros)

Financial quarters	Total	Contract	Prepaid
Q1 '20/21	12.5	17.6	4.2
Q4 '19/20	12.9	18.2	4.2
Q3 '19/20	13	18.2	4.2
Q2 '19/20	13.2	18.5	4.5
Q1 '19/20	13	18.5	4.2
Q4 '18/19	12.9	18.6	3.9
Q3 '18/19	13.2	19.1	4.2
Q2 '18/19	13.3	19.8	3.9
Q1 '18/19	12.7	19	3.8
Q4 '17/18	15	23.7	3.4
Q3 '17/18	15.4	24.5	3.6
Q2 '17/18	15.3	24.9	3.5
Q1 '17/18	14.9	24.5	3.2
Q4 '16/17	14.9	24.7	3.4
Q3 '16/17	15.2	25.1	3.6
Q2 '16/17	15.5	25.3	3.5
Q1 '16/17	15.3	25	3.5
Q4 '15/16	15.1	24.9	3.4
Q3 '15/16	15.3	25.4	3.4
Q2 '15/16	15.5	25.7	3.5
Q1 '15/16	15.3	25.9	3.4
Q4 '14/15	14.9	26	3.2
Q3 '14/15	15.1	27.1	3.2
Q2 '14/15	15.3	27.7	3.4
Q1 '14/15	15	27.7	3.3
Q4 '13/14	14.9	27.6	3.3
Q3 '13/14	15.3	28.2	3.6
Q2 '13/14	15.8	28.7	3.8
Q1 '13/14	15.7	28.6	3.8
Q4 '12/13	15.4	28.8	3.6
Q3 '12/13	15.3	29.4	3.7
Q2 '12/13	15.2	29.9	3.7
Q1 '12/13	14.9	29.9	3.5
Q4 '11/12	14.3	29.7	3.3
Q3 '11/12	14.4	30.1	3.5
Q2 '11/12	14.7	30.2	3.7

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Release date

July 2020

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Region

Germany

Survey time period

July 2011 to June 2020

Supplementary notes

The abbreviation ARPU stands for average revenue per user.
Vodafone's corporate year ends March, 31.

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