Frequency of eating at McDonald's in Germany 2016 -2019

This statistic shows the results of a survey about the frequency of eating at McDonald's in Germany from 2016 to 2019. In 2019, roughly 0.42 million members of the German-speaking population visited McDonald's several times a week.
The Consumer and Media Analysis (VuMA) provides information on more than 1,000 brands and nearly every product advertised in the media. The study delivers data on usage and purchase patterns, on media use and on attitudes of the German-speaking population 14 years of age and older.

Distribution of the population in Germany from 2016 to 2019, by frequency of eating at McDonald's

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Release date

November 2019



Survey time period

2016 to 2019

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Base includes German-speaking population from 14 years of age.

Information about the complete sample:
2015: 23,090 respondents, projected to 69.24 million.
2016: 23,102 respondents, projected to 69.56 million.
2017: 23,106 respondents, projected to 70.09 million.
2018: 23,086 respondents, projected to 70.45 million.

The represented values refer to the following studies:
2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019.

Further information about the survey methodology is available here.

Figures have been rounded for easier understanding of statistic.

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