Distribution of typical monthly purchases of global mobile shoppers as of August 2016, by channel

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Share of respondents
Online - via desktop/PC/laptop14%
Online - via smartphone15%
Online - via tablet7%
In-store purchase, paid with mobile9%
In-store purchase, paid with cash, credit/debit card, but not mobile44%
Over the phone via voice call5%
Other6%
© Statista 2017

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About This Statistic

This statistic presents the distribution of typical monthly purchases of global mobile shoppers as of August 2016, sorted by channel. During the survey period, it was found that 15 percent of monthly purchases of mobile shoppers were made via smartphone. Including in-store mobile payments, 31 percent of monthly purchases were made or facilitated through mobile devices.

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