UK: leading reasons to choose an online betting or gambling company 2014

Published by Statista Research Department, Jan 13, 2016
The statistic displays the results of a survey on the leading reasons for people to decide which online betting or gambling brand to use in the United Kingdom (UK) in 2014. During the survey period up to January 2015, it was found that 73 percent of responding regular online gamblers stated that a quick and easy way to get a bet on is an important factor in choosing a retail brand for online betting or gambling. More information about gambling in the UK can be found in the Dossier: Gambling in the United Kingdom.

Leading reasons for people to decide which online betting or gambling brand to use in the United Kingdom (UK) in 2014

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Release date

January 2016

Region

United Kingdom

Survey time period

April 2014 to January 2015

Number of respondents

6,072 respondents

Special properties

all regular online gamblers.

Supplementary notes

Survey question: "How important to you are the following factors when deciding which online betting or gambling company to use?"

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