Name: Leading websites in the sportsbook sector in the UK December 2019, by share of voice
Creator: Statista

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This statistic displays the leading 20 sportsbook-related websites in the United Kingdom (UK) as of December 31st 2019, by share of voice. According to the source Pi-Datametrics the UK sportsbook sector favors bettingssites.ltd.uk as the leading website in terms of share of voice, accounting for 5.48 percent on December 31st 2019. Following this, next maxfreebets.co.uk and paddypower.com rank in second and third place, with voice shares of 5.18 and 3.96 percent, respectively.

Leading 20 sportsbook-related websites in the United Kingdom (UK) as of December 2019, by share of voice*

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Release date

December 2019

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Region

United Kingdom

Survey time period

October - December 31, 2019

Supplementary notes

* Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 5,200 of the most commercially valuable, category-specific search terms through Google UK, showcasing the share of voice across more than 20,000 websites.