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Leading websites in the sportsbook sector in the UK Q3 2021, by share of voice

Leading sportsbook-related websites in the United Kingdom (UK) in 3rd quarter 2021, by share of voice

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Source

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In cooperation with
Pi Datametrics
Release date

October 2021

Region

United Kingdom

Survey time period

Q3 2021

Supplementary notes

* Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 5,200 of the most commercially valuable, category-specific search terms through Google UK, showcasing the share of voice across more than 43,769 websites.

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Statistics on "Betting industry in the United Kingdom (UK)"

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