Online sports betting sites by market share Italy 2022

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As of June 2022, Lottomatica was the leading company for online sports betting in Italy, accounting for roughly 15.3 percent of the total gross gaming revenue (GGR) in that market. Bet365 and Snai followed behind, holding a market share of around 14 percent and 13.6 percent, respectively.

Bets from the Boot: the Italian cities with the highest cash inflow

In 2021, Naples recorded the highest gross gaming revenue (GGR) from virtual sports betting in Italy. The GGR from virtual sports betting in this city amounted to 30.2 million euros. That was over 19 million euros more than Rome, which ranked second. Milan followed in the list. Furthermore, Naples, Rome, and Milan also led the ranking of the Italian cities with the highest GGR from sports bets placed in betting agencies in 2021.

Soccer bets: the leagues that generate the highest betting collection

Soccer bets is an important segment of sports betting in Italy. In 2020, Serie A was the league that generated the most significant income in this sense. Overall, the amount wagered for Serie A soccer betting reached around 1.6 billion euros in 2020.