Ranking of cities with most positive sentiment in the Netherlands 2016

Share of messages with a positive tone of voice in messages about selected cities in the Netherlands in 2016, by city

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Release date

March 2016



Survey time period

January 7, 2016 to March 7, 2016

Number of respondents

4,242,193 messages

Special properties

the study included the twelve province capitals and the thirteen remaining cities with the most inhabitants, these include: Almere, Amersfoort, Amsterdam, Apeldoorn, Arnhem, Assen, Breda, Den Bosch, Den Haag, Dordrecht, Eindhoven, Enschede, Groningen, Haarlem, Leeuwarden, Lelystad, Middelburg, Nijmegen, Rotterdam, Tilburg, Utrecht, Zoetermeer, Zwolle

Supplementary notes

The source notes: "a list of words and word combinations with a positive or negative tone of voice were used to determine the sentiment of a message".

Moreover, the source states it did not include neutral messages "as there is no opinion given in neutral messages. To determine the tone of voice of a brand, we focus on messages with a positive or negative perspective".

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