Revenue of Legoland parks worldwide 2011-2019

Legoland generated approximately 669 British pounds in revenue from its parks and resorts in 2019. Over the last nine years, this figure has grown by over 400 million.

Legoland’s global presence

Owned and operated by the British theme park company Merlin Entertainments rather than by The Lego Group itself, the Legoland parks are themed around Lego and are designed specifically for families with children. The amusement park chain currently consists of eight resorts: Legoland Billund, Legoland Windsor, Legoland Deutschland, Legoland Malaysia, Legoland Dubai, Legoland Japan, Legoland California and Legoland Florida. In 2019, the eight parks saw over 15 million visitors – a figure that has nearly doubled since 2011. Within Europe, Legoland Windsor in Berkshire, England was among the most visited amusement parks with around 2.32 million visitors in 2018.

Theme park value

In Europe, Legoland Windsor was not only one of the most visited theme parks, but also one of the highest valued: it was worth an estimated 728 million U.S. dollars in 2018. Disneyland Paris had the highest value of any park in Europe, the park being valued at two billion U.S. dollars.