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Net Promoter Score of life insurance customers in selected countries worldwide in 2018, by channel

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NPS of life insurance customers in selected countries globally 2018, by channel This statistic shows the Net Promoter Score of life insurance customers in selected countries worldwide in 2018, by channel. In Canada, the NPS of customers who interacted with their life insurance company digitally was -12.5, whereas it was 16 for those who used multiple channels.
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Digital-onlyIn-person or phone-onlyMulti-channel
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Digital-onlyIn-person or phone-onlyMulti-channel
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Description Source More information
This statistic shows the Net Promoter Score of life insurance customers in selected countries worldwide in 2018, by channel. In Canada, the NPS of customers who interacted with their life insurance company digitally was -12.5, whereas it was 16 for those who used multiple channels.
Show more
Release date
October 2018
Region
Worldwide
Survey time period
April to August 2018
Number of respondents
174,003 respondents
Special properties
from 18 countries: Australia, Brazil, Canada, China, France, Germany, Hong Kong, Indonesia, Italy, Malaysia, Mexico, the Netherlands, Poland, Singapore, Spain, Switzerland, the UK and the U.S.
Method of interview
Panel survey
Supplementary notes
Net Promoter Score is a method to gauge customer loyalty used by Bain & Company.

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