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Frequency of adults in the United States using virtual digital assistant (VDA) to shop as of March 2017

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VDA feature use: shopping in U.S. 2017 The statistic shows the frequency with which U.S. users of virtual digital assistants (VDAs) used their VDA to shop as of March 2017. At that time, 24 percent of respondents indicated they would often use their VDA to shop.
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Description Source More information
The statistic shows the frequency with which U.S. users of virtual digital assistants (VDAs) used their VDA to shop as of March 2017. At that time, 24 percent of respondents indicated they would often use their VDA to shop.
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Release date
March 2017
Region
United States
Survey time period
March 24 to 25, 2017
Number of respondents
1,016 respondents
Age group
18 years and older
Special properties
Virtual digital assistant users
Method of interview
Online interview
Supplementary notes
The interviews were conducted online and the data were weighted to approximate a target sample of Adults based on age, race/ethnicity, gender, educational attainment, and region. Results from the full survey have a margin of error of plus or minus 2 percentage points.

The question was phrased by the source as follows: "How often do you use the following features of your virtual assistant(s)?"

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