Impulse buying in Denmark 2016, by product category

Published by
L. Yltävä,
Jul 26, 2023
This survey shows the share of online shoppers who did an impulse buying online in Denmark in 2016, by product category. The survey found that 39 percent of respondents have purchased clothing, footwear and jewelry impulsively online.

Share of online shoppers who did an impulse purchase in Denmark in 2016, by product category

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Release date

March 2017

Region

Denmark

Survey time period

2016

Age group

18 years and older

Method of interview

Online panel

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