This statistic shows the share of consumers in the United States who prefer to purchase natural or organic oral care products as of May 2017, by age group. During the survey, 46 percent of responding U.S. consumers aged between 18 and 29 years reported that they prefer to purchase toothpastes that are natural or organic.
Share of consumers who prefer to purchase natural or organic oral care products as of May 2017, by age group
Characteristic
18 to 29 years
30 to 59 years
60 years and older
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Respondents who use oral care products at least once per month
Method of interview
Online survey
Supplementary notes
This question was phrased by the source as follows: "Do you preferably choose a natural/organic product when buying any of these products from the oral care category?"
Multiple answers were possible.
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Statista Survey. (June 1, 2017). Share of consumers who prefer to purchase natural or organic oral care products as of May 2017, by age group [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/714439/oral-care-natural-organic-product-consumer-preference-by-age-group-us/
Statista Survey. "Share of consumers who prefer to purchase natural or organic oral care products as of May 2017, by age group." Chart. June 1, 2017. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/714439/oral-care-natural-organic-product-consumer-preference-by-age-group-us/
Statista Survey. (2017). Share of consumers who prefer to purchase natural or organic oral care products as of May 2017, by age group. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/714439/oral-care-natural-organic-product-consumer-preference-by-age-group-us/
Statista Survey. "Share of Consumers Who Prefer to Purchase Natural or Organic Oral Care Products as of May 2017, by Age Group." Statista, Statista Inc., 1 Jun 2017, https://www.statista.com/statistics/714439/oral-care-natural-organic-product-consumer-preference-by-age-group-us/
Statista Survey, Share of consumers who prefer to purchase natural or organic oral care products as of May 2017, by age group Statista, https://www.statista.com/statistics/714439/oral-care-natural-organic-product-consumer-preference-by-age-group-us/ (last visited September 01, 2024)
Share of consumers who prefer to purchase natural or organic oral care products as of May 2017, by age group [Graph], Statista Survey, June 1, 2017. [Online]. Available: https://www.statista.com/statistics/714439/oral-care-natural-organic-product-consumer-preference-by-age-group-us/