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Cosmetics and hygiene industry in France - statistics & facts

The cosmetics industry provides a wide variety of products aimed at maintaining body appearance or emphasizing a particular part of it. Considering that in 2020, about nine out of ten people in France were using personal hygiene products on a regular basis, a prosperous future for the market for cosmetics and hygiene products seems inevitable.
Today, the cosmetics and hygiene industry has indeed developed a very lucrative body care market, which targets a large public and offers a wide range of beauty products. The use of these commodities has evolved and the value of the global market for make-up products is expected to reach 89.3 billion U.S. dollars in 2025. Other categories of cosmetic products such as hair care, body and face products, and perfumes also contribute to the development of the cosmetics and hygiene market.

L'Oréal: a market leader

The production of cosmetics and beauty products is controlled by a handful of multi-national corporations – L’Oréal, Unilever, Procter & Gamble Co., Shiseido Company, The Estee Lauder Companies, and Lancôme to name a few. In 2019, the market leader, L'Oréal, which is headquartered in Clichy in the Paris region, generated around 33 billion U.S. dollars in worldwide sales. The company also owns the world's leading personal care brand, L'Oréal Paris, which was valued at 28.38 billion U.S. dollars in 2019.
Based on retail sales, the Sephora beauty chain was one of the leading health and beauty retailers in France in 2019. At the time, its market share for the millennial generalist beauty retail market amounted to 57.3 percent, and it was followed by Yves Rocher with a market share of 19.6 percent. Moreover, the websites of these two brands have recorded a total number of visits equal to 5.5 million in 2020.

New consumer trends

While generalist cosmetics brands remain rooted in the consumption habits of young French people, digitalization and personalization trends are playing an increasingly important role. A study conducted in 2017 showed that about 1 in 5 French people bought their cosmetics and perfumes exclusively over the Internet. Therefore, it seems that the most effective strategy for retailers would be to focus on greater interactivity in stores, and to make them more and more connected.

Interesting statistics

In the following 5 chapters, you will quickly find the 32 most important statistics relating to "Cosmetics and hygiene industry in France".

Cosmetics and hygiene industry in France

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Important key figures

The most important key figures provide you with a compact summary of the topic of "Cosmetics and hygiene industry in France" and take you straight to the corresponding statistics.

Leading companies

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