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Usage of television advertising in the marketing mix among hotels across India in FY 2017, by star category
TV advertising as a marketing tool among Indian hotels - by star category 2017
This statistic describes the results of a survey among hotels about the usage of TV advertising in the marketing mix across Indian hotels in the 2017 financial year, based on star category. In that year, around 45.5 percent of 5-star hotels across India used television advertisements as a marketing tool.
Usage of television advertising in the marketing mix among hotels across India in FY 2017, by star category
Share of respondents
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TV advertising as a marketing tool among Indian hotels - by star category 2017
This statistic describes the results of a survey among hotels about the usage of TV advertising in the marketing mix across Indian hotels in the 2017 financial year, based on star category. In that year, around 45.5 percent of 5-star hotels across India used television advertisements as a marketing tool.
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