eSports events ads brand recall among fans in the U.S. 2017

This statistic presents the leading brands eSports viewers recall seeing advertised during eSports events in the United States as of March 2017. According to the findings, the top two brands eSports viewers recalled seeing during eSports events were Redbull and Microsoft.

Leading brands eSports viewers recall seeing advertised during eSports events in the United States as of March 2017

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Sources

Release date

April 2017

Region

United States

Survey time period

March 2017

Number of respondents

539 respondents

Age group

16-45 years

Special properties

Active and lapsed eSport viewers who watch TV, movies, sports, or play video games

Supplementary notes

Question: In the past 3 months, which of the following specific companies or brands, if any, do you recall advertising during eSports events you were watching?
How well do you think each of the following specific companies or brands, would fit as advertisers or sponsors of eSports matches and events?

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