Most followed French-speaking influencers on Instagram 2019, by number of followers

As of January 12, 2019, the Instagram account of Norman Thavaud was the influencer account gathering the biggest number of followers: 5.5 million, followed closely by the account of Cyprien. Both are Internet personalities known for their short humorous YouTube videos.  

Influencers on Instagram

   Instagram appears to be the most used platform for influencers: 71.7 percent of surveyed French influencers got the biggest engagement rate on Instagram (measured by the interaction of followers with the account). Furthermore, the majority of the requests for a partnership made to influencers was made through Instagram: 66.7 percent of the requests in average according to a survey from December 2018.   

Instagram use in France

  Among French young adults aged between 16 and 25 years old, Instagram was the most used social media alongside Snapchat in 2018.  According to the Statista Global Consumer Survey from March 2019, 70 percent of French respondents declared using a social media such as Facebook or Instagram daily.

Ranking of French speaking influencers on Instagram as of January 12, 2019, by number of followers

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Release date

February 2019



Survey time period

January 12,2019

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Statistics on "Social media influencers in France"

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