Asia is the global region with the biggest Facebook audience worldwide, with over 1.2 billion users in 2022. The Americas ranked second, with 678 million Facebook users. By 2027, it is estimated that there will be 1.5 billion Facebook users in Asia, an increase of 25 percent.
Number of Facebook users worldwide from 2018 to 2027, by region (in millions)
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Statistics on Social media usage worldwide
Overview
4
Regional overview
5
- Basic Statistic Social network users in selected countries in 2022 and 2027
- Basic Statistic Distribution of global social media users 2022, by region
- Premium Statistic Social media: global penetration rate 2022, by region
- Basic Statistic Number of worldwide social media users 2022, by region
- Basic Statistic Social media: active usage penetration in selected countries and territories 2022
Leading social media
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- Basic Statistic Global social networks ranked by number of users 2022
- Premium Statistic Most downloaded social media apps worldwide 2022
- Basic Statistic Most popular social networks worldwide 2021, by reach
- Premium Statistic Leading iPhone social media apps worldwide 2022, by downloads
- Premium Statistic Leading iPhone social media apps worldwide 2022, by revenue
- Premium Statistic Leading Android communication apps worldwide 2022, by downloads
- Premium Statistic Leading Android communication apps worldwide 2022, by revenue
Usage
6
- Premium Statistic Leading social media usage reasons worldwide 2021
- Premium Statistic Average daily time spent on social media worldwide 2012-2022
- Basic Statistic Global users daily time on social media apps 2020-2021, by gender
- Basic Statistic Global users daily time on social media apps 2020-2021, by age group
- Basic Statistic Media usage in an online minute 2022
- Premium Statistic Social media as a news source worldwide 2022
Facebook
8
- Premium Statistic Global number of Facebook users 2018-2027, by region
- Basic Statistic Countries with the most Facebook users 2022
- Basic Statistic Countries with biggest Facebook reach 2022
- Basic Statistic Facebook access penetration 2022, by device
- Basic Statistic Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022
- Basic Statistic Facebook: number of daily active users worldwide 2011-2022
- Basic Statistic Most popular Facebook fan pages 2022
- Premium Statistic Facebook user engagement of leading publishers 2022
Instagram
7
- Premium Statistic Countries with biggest Instagram reach 2022
- Basic Statistic Number of monthly active Instagram users 2013-2021
- Basic Statistic Instagram: distribution of global audiences 2022, by age group
- Basic Statistic Instagram: distribution of global audiences 2022, by age and gender
- Basic Statistic Instagram accounts with the most followers worldwide 2023
- Basic Statistic Instagram: favorite types of posts for global users 2022
- Basic Statistic Instagram: most popular posts as of 2022
TikTok
8
- Premium Statistic TikTok: distribution of global audiences 2022, by gender
- Premium Statistic TikTok: distribution of global audiences 2022, by age and gender
- Premium Statistic Average weekly time spent on TikTok worldwide 2021
- Premium Statistic Global TikTok iOS MAU 2019-2022
- Premium Statistic Global TikTok iOS DAU 2019-2022
- Premium Statistic Global TikTok Android MAU 2019-2022
- Premium Statistic Global TikTok Android DAU 2019-2022
- Premium Statistic TikTok first-time installs per quarter 2016-2021
Social media marketing and advertising
8
- Premium Statistic Digital Market Outlook: largest social media ad markets worldwide 2022
- Premium Statistic Social network ad spending per user worldwide 2017-2025
- Premium Statistic Social media platforms used by marketers worldwide 2022
- Premium Statistic Benefits of social media marketing worldwide 2022
- Premium Statistic Future use of social media among marketers worldwide 2022, by platform
- Premium Statistic Organic vs. paid social media used by B2C marketers worldwide 2021
- Premium Statistic Organic vs. paid social media used by B2B marketers worldwide 2021
- Premium Statistic Social media platforms with highest ROI worldwide 2021
Data requests
7
- Basic Statistic Facebook: user data requests from federal agencies & governments H2 2021, by country
- Basic Statistic Facebook: user data requests by U.S. federal authorities 2013-2021
- Premium Statistic Twitter: user data requests from federal agencies and governments H2 2021
- Basic Statistic Twitter: total number of data removal requests as of H1 2021
- Premium Statistic Twitter: data removal requests from countries and institutions H2 2021
- Basic Statistic Snapchat: user data requests by U.S. federal authorities 2014-2021
- Basic Statistic TikTok: account removed 2020-2022, by reason
Further related statistics
16
- Leading industries on Facebook in Poland 2021, by number of fans
- Leading beer brands on Facebook from Poland 2021
- Leading car brands on Facebook from Poland 2021
- Leading beauty brands on Facebook from Poland 2021
- Leading beverage brands on Facebook from Poland 2021
- Leading e-shop brands on Facebook from Poland 2021
- Leading paid music and video brands on Facebook from Poland 2019
- Leading toys and games brands on Facebook from Poland 2021
- Leading retail food brands on Facebook from Poland 2021
- Leading electronics brands on Facebook from Poland 2021
- Opinion on decreasing time spent on Facebook in the Netherlands 2018
- Slovakia: Messenger users 2021, by age group
- Switzerland: Messenger users 2018-2022
- Albania: Facebook users 2018-2021
- Estonia: Facebook users 2021, by age and gender
- Journalists' views on the impact of social media use on their work in U.S. 2016
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Statistics
- Leading industries on Facebook in Poland 2021, by number of fans
- Leading beer brands on Facebook from Poland 2021
- Leading car brands on Facebook from Poland 2021
- Leading beauty brands on Facebook from Poland 2021
- Leading beverage brands on Facebook from Poland 2021
- Leading e-shop brands on Facebook from Poland 2021
- Leading paid music and video brands on Facebook from Poland 2019
- Leading toys and games brands on Facebook from Poland 2021
- Leading retail food brands on Facebook from Poland 2021
- Leading electronics brands on Facebook from Poland 2021
- Opinion on decreasing time spent on Facebook in the Netherlands 2018
- Slovakia: Messenger users 2021, by age group
- Switzerland: Messenger users 2018-2022
- Albania: Facebook users 2018-2021
- Estonia: Facebook users 2021, by age and gender
- Journalists' views on the impact of social media use on their work in U.S. 2016
Statista. (June 15, 2022). Number of Facebook users worldwide from 2018 to 2027, by region (in millions) [Graph]. In Statista. Retrieved February 06, 2023, from https://www.statista.com/statistics/273067/current-coverage-of-facebook-by-world-region/
Statista. "Number of Facebook users worldwide from 2018 to 2027, by region (in millions)." Chart. June 15, 2022. Statista. Accessed February 06, 2023. https://www.statista.com/statistics/273067/current-coverage-of-facebook-by-world-region/
Statista. (2022). Number of Facebook users worldwide from 2018 to 2027, by region (in millions). Statista. Statista Inc.. Accessed: February 06, 2023. https://www.statista.com/statistics/273067/current-coverage-of-facebook-by-world-region/
Statista. "Number of Facebook Users Worldwide from 2018 to 2027, by Region (in Millions)." Statista, Statista Inc., 15 Jun 2022, https://www.statista.com/statistics/273067/current-coverage-of-facebook-by-world-region/
Statista, Number of Facebook users worldwide from 2018 to 2027, by region (in millions) Statista, https://www.statista.com/statistics/273067/current-coverage-of-facebook-by-world-region/ (last visited February 06, 2023)
Number of Facebook users worldwide from 2018 to 2027, by region (in millions) [Graph], Statista, June 15, 2022. [Online]. Available: https://www.statista.com/statistics/273067/current-coverage-of-facebook-by-world-region/