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Global social media account ownership from 2013 to 2018
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Global social media account ownership from 2013 to 2018
Average number of social media accounts per internet user from 2013 to 2018
by J. Clement,
last edited
Jul 22, 2019
This statistic presents the average number of social media accounts per internet user from 2013 to 2018. According to the survey findings, internet user in 2018 had an average of 8.5 social media accounts, up from 4.8 social media accounts in 2014.
Average number of social media accounts per internet user from 2013 to 2018
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Description
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by J. Clement,
last edited
Jul 22, 2019
This statistic presents the average number of social media accounts per internet user from 2013 to 2018. According to the survey findings, internet user in 2018 had an average of 8.5 social media accounts, up from 4.8 social media accounts in 2014.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- January 2019
- Region
- Worldwide
- Survey time period
- 2013 to 2018
- Age group
- 16 to 64 years
- Supplementary notes
- Data regarding 2013 to 2017 was taken from a previous publication.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- January 2019
More information
- Region
- Worldwide
- Survey time period
- 2013 to 2018
- Age group
- 16 to 64 years
- Supplementary notes
- Data regarding 2013 to 2017 was taken from a previous publication.
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Social media usage worldwide
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Statistics on "Social media usage worldwide"
- Overview
The most important statistics
- Number of social network users worldwide from 2010 to 2021 (in billions)Number of global social network users 2010-2021
- Social network penetration worldwide from 2014 to 2021Global social network penetration 2014-2021
- Number of social network users in selected countries in 2018 and 2023 (in millions)Social network users in selected countries in 2018 and 2023
- Global social network penetration rate as of January 2019, by regionSocial media: global penetration rate 2019, by region
- Distribution of worldwide social media users as of January 2017, by regionRegional distribution of social network users worldwide 2017
- Active social network penetration in selected countries as of January 2019Social media: active usage penetration in selected countries 2019
- Global mobile social network penetration rate as of January 2019, by regionGlobal mobile social penetration rate 2019, by region
- Active mobile social media penetration in American countries as of January 2019Active mobile social media penetration in the Americas 2019
- Leading social media
The most important statistics
- Most popular social networks worldwide as of July 2019, ranked by number of active users (in millions)Global social networks ranked by number of users 2019
- Global active usage penetration of leading social networks as of February 2019Most popular social networks worldwide 2019, by reach
- Active reach of selected social networking sites on laptop and desktop computers as of August 2017, by countryActive online reach of selected social networks 2017, by country
- Leading social networking apps in the Apple App Store worldwide in June 2019, by number of downloads (in millions)Leading iPhone social networking apps worldwide 2019, by downloads
- Leading social networking apps in the Apple App Store worldwide in June 2019, by revenue (in million U.S. dollars)Leading iPhone social networking apps worldwide 2019, by revenue
- Leading communication apps in the Google Play Store worldwide in June 2019, by number of downloads (in millions)Leading Android communication apps worldwide 2019, by downloads
- Leading communication apps in the Google Play Store worldwide in June 2019, by revenue (in U.S. dollars)Leading Android communication apps worldwide 2019, by revenue
- Number of monthly active Facebook Messenger users from April 2014 to September 2017 (in millions)Facebook Messenger: number of monthly active users 2014-2017
- Usage
The most important statistics
- Media usage in an internet minute as of March 2019Media usage in an online minute 2019
- Share of global internet users who have performed selected online activities in the past month via mobile as of 1st quarter 2019Leading mobile-first online activities worldwide 2019
- Daily time spent on social networking by internet users worldwide from 2012 to 2018 (in minutes)Daily social media usage worldwide 2012-2018
- Average number of social media accounts per internet user from 2013 to 2018Global social media account ownership from 2013 to 2018
- Weekly social media site access in selected countries as of October 2017Weekly social media usage in selected countries 2017
- Most popular reasons for internet users worldwide to use social media as of 4th quarter 2018Leading social media usage reasons worldwide 2018
- Social media video penetration rate among internet users worldwide from 2015 to 2017Global social video penetration 2015-2017
- Daily time spent on social media by social video viewers worldwide as of 2nd quarter 2017, by age groupDaily social media usage by global social video users 2017, by age group
The most important statistics
- Leading countries based on number of Facebook users as of July 2019 (in millions)Countries with the most Facebook users 2019
- Number of monthly active Facebook users worldwide as of 2nd quarter 2019 (in millions)Facebook: number of monthly active users worldwide 2008-2019
- Number of daily active Facebook users worldwide as of 2nd quarter 2019 (in millions)Facebook: number of daily active users worldwide 2011-2019
- Reaction usage in top shared posts on Facebook in September 2017Facebook reactions on top shared content 2017
- Most popular check-in locations on Facebook from June to August 2017, by number of check-insLeading check-in locations on Facebook in summer 2017
- Most popular news publishers on Facebook Live in June 2017, ranked by user engagement (in million actions)Most popular news publishers on Facebook Live 2017
- Most popular Facebook fan pages as of May 2019, based on number of fans (in millions)Most popular Facebook fan pages 2019
- Product brands with the most Facebook fans as of April 2019 (in millions)Most popular product brands on Facebook 2019
The most important statistics
- Leading countries based on number of Twitter users as of July 2019 (in millions)Countries with the most Twitter users 2019
- Twitter accounts with the most followers worldwide as of June 2019 (in millions)Twitter accounts with the most followers worldwide 2019
- Number of Twitter users worldwide from 2014 to 2020 (in millions)Twitter: number of worldwide users 2014-2020
- Number of monthly active Twitter users worldwide from 1st quarter 2010 to 1st quarter 2019 (in millions)Twitter: number of monthly active users 2010-2019
- Number of monthly active Twitter users in the United States from 1st quarter 2010 to 1st quarter 2019 (in millions)Twitter: number of monthly active U.S. users 2010-2019
- Number of monthly active international Twitter users from 1st quarter 2010 to 1st quarter 2019 (in millions)Twitter: number of monthly active international users 2010-2019
- Leading fashion brands on Twitter as of July 2018, by followers (in millions)Most-followed apparel brands on Twitter 2018
The most important statistics
- Number of active Instagram business profiles from September 2016 to November 2017 (in millions)Number of Instagram business profiles 2016-2017
- Number of daily active Instagram Stories users from October 2016 to January 2019 (in millions)Daily active users of Instagram Stories 2019
- Fastest-growing English-language influencers on Instagram as of June 2019, based on follower growth in the past 4 weeksFastest-growing English-language influencers on Instagram 2019
- Instagram accounts with the most followers worldwide as of May 2019 (in millions)Instagram accounts with the most followers worldwide 2019
- Most popular cities worldwide on Instagram as of December 2017, by hashtags (in millions)Most hashtagged cities on Instagram worldwide 2017
- Most-followed beauty and fashion influencers on Instagram worldwide as of March 2019Most popular beauty and fashion influencers on Instagram worldwide 2019
- Most-followed food, restaurant and grocery influencers on Instagram worldwide as of March 2019Most popular food influencers on Instagram worldwide 2019
- Most-followed travel influencers on Instagram worldwide as of March 2019Most popular travel influencers on Instagram worldwide 2019
- Social media marketing and advertising
The most important statistics
- Leading social media platforms used by marketers worldwide as of January 2019Social media platforms used by marketers worldwide 2019
- Leading benefits of using social media for marketing purposes worldwide as of January 2019Benefits of social media marketing worldwide 2019
- Length of time global marketers have been using social media marketing as of January 2018Time spent using social media marketing worldwide 2018
- Social media advertising clickthrough rate (CTR) worldwide from 2nd quarter 2018 to 2nd quarter 2019Social media ads CTR worldwide Q2 2018 - Q2 2019
- Social media advertising cost-per-mille (CPM) worldwide from 2nd quarter 2018 to 2nd quarter 2019 (in U.S. dollars)Social media ads CPM worldwide Q2 2018 - Q2 2019
- Social media advertising cost-per-click (CPC) worldwide from 2nd quarter 2018 to 1st quarter 2018 (in U.S. dollars)Social media ads CPC worldwide Q2 2018 - Q2 2019
- Share of social media users worldwide who discover brands via the following sources as of 1st quarter 2018, by user typeGlobal social users who discover brands via selected sources 2018, by user type
- Social media platform on which social media users in the United States last made a purchase directly from a social media post as of October 2017U.S. social commerce reach 2017, by platform
- Data requests
The most important statistics
- Number of user data requests issued to Google from federal agencies and governments during 2nd half 2018, by country Google user data requests from federal agencies and governments H2 2018, by country
- Number of government and court requests for content removal from Google from January to June 2018, by countryGovernment requests for content removal from Google H1 2018
- Number of user data requests issued to Google from U.S. federal agencies and courts as of 2nd half 2018Google user data requests by U.S. federal authorities 2010-2018
- Number of user data requests issued to Facebook from federal agencies and governments during 2nd half 2018, by country Facebook: user data requests from federal agencies & governments H2 2018, by country
- Number of user data requests issued to Facebook from U.S. federal agencies and courts as of 2nd half 2018Facebook user data requests by U.S. federal authorities 2013-2018
- Global number of user data requests issued to Twitter from federal agencies and governments during 1st half 2018, by country Twitter: user data requests from federal agencies and governments H1 2018
- Number of data removal requests issued to Twitter from 1st half 2012 to 1st half 2018Twitter: total number of data removal requests as of H1 2018
- Number of data removal requests issued to Twitter from January to June 2018, by country and institutionTwitter: data removal requests from countries and institutions H1 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Global social media account ownership and use 2019, by age group
- Social media usage of Facebook users 2015
- Gen X: social media account ownership and use worldwide Q4 2017
- Baby Boomers: social media account ownership and use worldwide Q1 2014
- Millennials: social media account ownership and use worldwide Q1 2014
- Leading social media platforms used by companies in France 2018
- Italy: opinion on social network accounts and digital death 2019
- Social media usage to keep updated on news in Norway 2018, by generation
- Time spent on using social media daily in Norway 2018, by generation
- Frequency of checking social media in Norway 2018, by generation
- Frequency of using social networking sites in South Australia 2018
- Peru: social media user share in Lima 2018, by platform
- Hispanic female social media users: reasons to visit social networking sites 2014
- Relevance of sponsored advertising in social media in Norway 2018, by generation
- Leading social platforms in Spain as of March 2017, by user awareness
- Facebook user in North Africa by by gender 2017
- Global satisfaction index with the tourist destinations of Spain coast summer 2015
- Social networks: opinion of journalists on their usefulness France 2015
- Share of female Instagram users Philippines 2019 by age
- Medical device expenditure per capita in the top emerging health markets 2011
Studies
- Social media usage in South Korea
- Mobile social media usage worldwide
- Social media usage worldwide
- Social media usage in the United States
- Social media usage in India
- Facebook usage in the Nordic countries
- Social media in Singapore
- Social media usage in Latin America
- Social networks in China
- Social networks usage in Spain
- Social media usage in the Netherlands
- Social media usage in the United Kingdom (UK)
- Mobile social media usage in the United States
- Social networking in Canada
- Social media usage in the Caribbean
Statistics on "Social media usage worldwide"
- Number of social network users worldwide from 2010 to 2021 (in billions)
- Social network penetration worldwide from 2014 to 2021
- Number of social network users in selected countries in 2018 and 2023 (in millions)
- Global social network penetration rate as of January 2019, by region
- Distribution of worldwide social media users as of January 2017, by region
- Active social network penetration in selected countries as of January 2019
- Global mobile social network penetration rate as of January 2019, by region
- Active mobile social media penetration in American countries as of January 2019
- Active mobile social media penetration in selected Asia-Pacific countries as of January 2019
- Active mobile social media penetration in Middle East and North African countries in January 2017
- Leading social media billionaires as of March 2019, by net worth (in billion U.S. dollars)
- Most popular social networks worldwide as of July 2019, ranked by number of active users (in millions)
- Global active usage penetration of leading social networks as of February 2019
- Active reach of selected social networking sites on laptop and desktop computers as of August 2017, by country
- Leading social networking apps in the Apple App Store worldwide in June 2019, by number of downloads (in millions)
- Leading social networking apps in the Apple App Store worldwide in June 2019, by revenue (in million U.S. dollars)
- Leading communication apps in the Google Play Store worldwide in June 2019, by number of downloads (in millions)
- Leading communication apps in the Google Play Store worldwide in June 2019, by revenue (in U.S. dollars)
- Number of monthly active Facebook Messenger users from April 2014 to September 2017 (in millions)
- Number of monthly active WhatsApp users worldwide from April 2013 to December 2017 (in millions)
- Number of monthly active WeChat users from 1st quarter 2012 to 1st quarter 2019 (in millions)
- Number of monthly active Instagram users from January 2013 to June 2018 (in millions)
- Number of daily active Snapchat users from 1st quarter 2014 to 2nd quarter 2019 (in millions)
- Media usage in an internet minute as of March 2019
- Share of global internet users who have performed selected online activities in the past month via mobile as of 1st quarter 2019
- Daily time spent on social networking by internet users worldwide from 2012 to 2018 (in minutes)
- Average number of social media accounts per internet user from 2013 to 2018
- Weekly social media site access in selected countries as of October 2017
- Most popular reasons for internet users worldwide to use social media as of 4th quarter 2018
- Social media video penetration rate among internet users worldwide from 2015 to 2017
- Daily time spent on social media by social video viewers worldwide as of 2nd quarter 2017, by age group
- Share of women worldwide who have ever experienced abuse or harassment on selected websites and social media platforms as of July 2017
- Actions taken by women worldwide upon experiencing online abuse or harassment as of July 2017
- Share of adults who use social media as a source of news in selected countries worldwide as of February 2019
- Leading countries based on number of Facebook users as of July 2019 (in millions)
- Number of monthly active Facebook users worldwide as of 2nd quarter 2019 (in millions)
- Number of daily active Facebook users worldwide as of 2nd quarter 2019 (in millions)
- Reaction usage in top shared posts on Facebook in September 2017
- Most popular check-in locations on Facebook from June to August 2017, by number of check-ins
- Most popular news publishers on Facebook Live in June 2017, ranked by user engagement (in million actions)
- Most popular Facebook fan pages as of May 2019, based on number of fans (in millions)
- Product brands with the most Facebook fans as of April 2019 (in millions)
- Leading apparel brands with the most Facebook fans as of April 2019 (in millions)
- Soccer players with the most Facebook fans as of April 2019 (in millions)
- Leading countries based on number of Twitter users as of July 2019 (in millions)
- Twitter accounts with the most followers worldwide as of June 2019 (in millions)
- Number of Twitter users worldwide from 2014 to 2020 (in millions)
- Number of monthly active Twitter users worldwide from 1st quarter 2010 to 1st quarter 2019 (in millions)
- Number of monthly active Twitter users in the United States from 1st quarter 2010 to 1st quarter 2019 (in millions)
- Number of monthly active international Twitter users from 1st quarter 2010 to 1st quarter 2019 (in millions)
- Leading fashion brands on Twitter as of July 2018, by followers (in millions)
- Number of active Instagram business profiles from September 2016 to November 2017 (in millions)
- Number of daily active Instagram Stories users from October 2016 to January 2019 (in millions)
- Fastest-growing English-language influencers on Instagram as of June 2019, based on follower growth in the past 4 weeks
- Instagram accounts with the most followers worldwide as of May 2019 (in millions)
- Most popular cities worldwide on Instagram as of December 2017, by hashtags (in millions)
- Most-followed beauty and fashion influencers on Instagram worldwide as of March 2019
- Most-followed food, restaurant and grocery influencers on Instagram worldwide as of March 2019
- Most-followed travel influencers on Instagram worldwide as of March 2019
- Most-followed wildlife photographers on Instagram worldwide as of June 2019
- Leading brands ranked by number of Instagram followers as of December 2017 (in millions)
- Number of brand sponsored influencer posts on Instagram from 2016 to 2020 (in millions)
- Share of regrammed brand posts on Instagram from June to November 2017, by industry
- Leading social media platforms used by marketers worldwide as of January 2019
- Leading benefits of using social media for marketing purposes worldwide as of January 2019
- Length of time global marketers have been using social media marketing as of January 2018
- Social media advertising clickthrough rate (CTR) worldwide from 2nd quarter 2018 to 2nd quarter 2019
- Social media advertising cost-per-mille (CPM) worldwide from 2nd quarter 2018 to 2nd quarter 2019 (in U.S. dollars)
- Social media advertising cost-per-click (CPC) worldwide from 2nd quarter 2018 to 1st quarter 2018 (in U.S. dollars)
- Share of social media users worldwide who discover brands via the following sources as of 1st quarter 2018, by user type
- Social media platform on which social media users in the United States last made a purchase directly from a social media post as of October 2017
- Leading industries of U.S. brands on social media in 2018, by share of voice
- Do you believe social media is an effective channel for customer service?
- Number of user data requests issued to Google from federal agencies and governments during 2nd half 2018, by country
- Number of government and court requests for content removal from Google from January to June 2018, by country
- Number of user data requests issued to Google from U.S. federal agencies and courts as of 2nd half 2018
- Number of user data requests issued to Facebook from federal agencies and governments during 2nd half 2018, by country
- Number of user data requests issued to Facebook from U.S. federal agencies and courts as of 2nd half 2018
- Global number of user data requests issued to Twitter from federal agencies and governments during 1st half 2018, by country
- Number of data removal requests issued to Twitter from 1st half 2012 to 1st half 2018
- Number of data removal requests issued to Twitter from January to June 2018, by country and institution
- Number of user data requests made to Snapchat from U.S. federal agencies and courts from 2nd half 2014 to 2nd half 2018
- Average number of social media accounts per internet user as of June 2019, by age group
- Average number of social networks used by Facebook user as of 3rd quarter 2015
- Social media account ownership and usage of Gen X users worldwide as of 4th quarter 2017
- Social media account ownership and usage of Baby Boomer users worldwide as of 1st quarter 2014
- Social media account ownership and usage of Millennials worldwide as of 1st quarter 2014
- Ranking of the leading social media platforms used by companies in France in 2018
- Which of the following actions would you like to be taken after your death with regard to your digital presence on social networks?
- To what extend do you use social media to keep yourself updated on news?
- How many hours do you spent on using social media?
- How often do you check social media?
- Frequency of using social networking sites in South Australia as of April 2018
- Share of social media users in Lima, Peru as of August 2018, by platform
- Leading reasons for U.S. Hispanic female social media users to visit a social network site as of January 2014
- To what extend do you feel that sponsored advertising in social media is relevant?
- Ranking of social networks in Spain as of March 2017, based on user awareness
- Share of Facebook user in the North Africa in 2017, by gender
- Global satisfaction index with the Spanish coast tourist destinations during the summer of 2015
- Opinion of journalists on how useful social networks are as part of their professional activities in France in 2015*
- Share of female Instagram users in the Philippines as of March 2019, by age
- Medical device expenditure per capita in the largest emerging health markets in 2011
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