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Most popular advertising software development kits (SDKs) used by Android gaming and non-gaming apps in 1st half 2017, by share of voice

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Top advertising SDKs used by Android gaming and non-gaming apps 2017 The graph shows the most popular advertising software development kits (SDKs) used by Android gaming and non-gaming apps in first half of 2017, by share of voice. According to the source, Google's AdMob was the most used SDK in Android games as well as in non-gaming apps.
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Gaming appsNon-gaming apps
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Description Source More information
The graph shows the most popular advertising software development kits (SDKs) used by Android gaming and non-gaming apps in first half of 2017, by share of voice. According to the source, Google's AdMob was the most used SDK in Android games as well as in non-gaming apps.
Show more
Release date
September 2017
Region
Worldwide
Survey time period
H1 2017
Special properties
based on 4.1 million apps and 1,000 SDKs
Supplementary notes
Share of voice is defined as the percentage of apps utilizing a specific SDK in the monetization category taking into consideration that apps often employ several SDKs simultaneously

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