Italy: distribution of the main drivers for food supplements purchase 2017

This statistic depicts the distribution of the main drivers for food supplements purchase among consumers in Italy in 2017. According to data, the main reason for buying health supplements was strengthening and energizing the body, with a share of 35 percent among the major drivers. Prevention accounted instead for 22 percent of the leading market drivers of this sector.

Distribution of the main divers* for food supplements purchase in Italy in 2017

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until June 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

January 2018



Survey time period


Supplementary notes

*Toning, strengthening, energy: multivitamins, mineral salts,, tonics/energisers, sport, memory and cognitive functions.
Specific situations: intestinal problem/lactic ferments, menopause, fertility, eye problems, urinary tract ailments, sleep or anxiety problems.
Prevention: heart/cholesterol, bones and joints, immune system, winter prevention/problems, pregnancy and breastfeeding.
Well-being: cleansing, blood circulation, heavy legs, cellulite, weight control, aesthetics.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Health and food supplements in Italy"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.