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Sponsorship Awareness Index 2019: most recognizable sport sponsors in Spain

According to the Sponsorship Awareness Index 2019, Rakuten is the brand most associated with sport sponsorship in Spain. Bwin and Banco Santander ranked as second and third most popular sport sponsors in the country, respectively.

The 10 most recognizable sponsors in sport in Spain according to the Sponsorship Awareness Index 2019

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Sources

Release date

January 2020

Region

Spain

Survey time period

2019

Supplementary notes

* The Sponsorship Awareness Index (SAI) is an index that shows the brands that the population associates with certain Sports. Sports equipment brands are not included (except for eSports).

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