Share of consumers who are willing to pay more for healthier pet food U.S. 2018

The statistic displays the share of consumers who are willing to pay more for healthier pet food products in the United States in 2018. Some 36 percent of survey respondents strongly agreed that they are willing to pay more for healthier pet food.

Share of consumers who agree with paying more for healthy pet food products in the United States in 2018*

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Sources

Release date

March 2018

Region

United States

Survey time period

2018

Number of respondents

25,000 respondents

Age group

18 years and older

Special properties

pet product buyers

Supplementary notes

* Original question: level of agreement with statement: "I am willing to pay more for pet food products that are healthier for my pets."

Information regarding methodology can be found here.
The source does not specify the date of the survey.

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Statistics on "Pet food in the U.S."

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