Share of children's apparel distribution channels in Poland 2012-2022

This statistic shows the share of children's apparel distribution channels in Poland in 2017 and 2022. Fashion chains are expected to represent the largest share of the children's apparel market by 2022 with 45 percent.

Share of children's apparel distribution channels in Poland from 2012 to 2022

Children one-stop chainsChildren specialist chainsFashion chainsGrocery chainsOnline playersOther players
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Release date

July 2018



Survey time period

2012 to 2017

Special properties

Market model based on desk research, mystery store checks, expert interviews

Supplementary notes

* Forecast.

The source uses the following definition:

"Other players" segment includes independent retail players.

Children's apparel:
- the market includes all clothing and footwear for babies and children 0 to 14 years old,
- clothing includes indoor and outdoor day clothes, night garments, underwear, sports clothes, accessories (caps, belts, scarves, etc.),
- the market excludes child care products (e.g. diapers, wipes).

- the market includes all traditional baby and children's toys, including construction toys, games and puzzles, dolls and their accessories, baby and infant toys, model vehicles, arts and crafts toys, plush toys, pre-school toys, outdoor and sports toys, scientific and educational toys, action figures and their accessories, remote control toys, ride-on vehicles, dress-up and role play toys, other traditional children's toys and games,
- the market excludes all types of video games.

Children's hardware:
- the market includes all types of durable home (furniture, textile) and travel product for babies and children 0 to 14 years old,
- the products included are e.g. strollers, safety seats, cribs, travel cribs, beds, playpens, footbaths, bed textiles,
- the market excludes child care products, stationery, media products (books, CDs, DVDs, etc.)."

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