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Colombia: per capita spending on beauty products in one year 2020, by gender

Colombian women spend over 60 percent more in cosmetic products than their male counterparts, according to a survey carried out in June 2020. As of that month, women surveyed in the South American country reported an average annual expenditure of over one million Colombian pesos on cosmetics (around 272 U.S. dollars, based on June 30, 2020 exchange rates). Male participants in the survey said that their beauty spending amounted to 620 thousand Colombian pesos per year.

Annual per capita expenditure on cosmetics in Colombia as of June 2020, by gender

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Release date

June 2020



Survey time period

June 2020

Method of interview

Online survey

Supplementary notes

The survey was carried out among 9,300 respondents in 44 countries. The source does not provide the exact number of respondents from Colombia, or the age of respondents.

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Statistics on "Beauty and personal care in Colombia"

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