Generation X (Gen X) in the U.S.: Grocery shopping behavior

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Statista dossier on U.S. GenXers grocery shopping behavior

This dossier provides statistical information about the grocery shopping behavior among Generation X (Gen X) consumers in the United States.

Table of contents

  • 1. Overview Generation X
    • Number of GenXers in the U.S. 2015/2028

    • U.S. annual household expenditures, by generation 2018

    • Grocery expenditure of U.S. consumers by generation 2017

    • U.S. Gen X consumer share shopping at discount stores by type 2018

  • 2. Grocery shopping
    • Common mobile grocery shopping activities for Gen Xers U.S. 2018

    • U.S. Gen X shoppers who have redeemed grocery coupons by type 2017

    • Per trip spending on produce in the United States in 2018, by generation

    • Share of U.S. consumer purchasing organic dairy by generation 2018

    • Share of Americans who use reusable grocery bags 2018, by age

    • Share of Americans buying wine at a grocery store in the U.S. 2018, by age

    • Share of Americans who bought liquor at a grocery store 2018, by age

    • People who shopped at Whole Foods Market 2018, by age

  • 3. Online grocery shopping
    • U.S. Gen X shoppers who have used an online channel for groceries 2015-2019

    • Frequency of online grocery shopping among Gen X in the U.S. 2017-19

    • U.S. grocery delivery service spending share by age group 2017

    • Share of U.S. consumers purchasing any specialty foods by generation 2018

    • Top online fulfillment services for groceries among Gen Xers in U.S. 2018

  • 4. Food and nutrition patterns
    • Percentage of U.S. consumers interested in alternative diets 2018, by generation

    • Healthy food shopping frequency among consumer in the United States in 2018, by age

    • U.S. consumer willingness to pay more for added benefits in food by generation 2018

    • How important protein is for U.S. consumers by generation 2018

    • Eating habits of U.S. consumers 2018, by generation

    • Meal replacement frequency in the United States in 2018, by generation

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