Generation X (Gen X) in the U.S.: Grocery shopping behavior

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Statista dossier on U.S. GenXers grocery shopping behavior

This dossier provides statistical information about the grocery shopping behavior among Generation X (Gen X) consumers in the United States.

Table of contents

  • 1. Overview Generation X
    • Number of GenXers in the U.S. 2015/2028

    • Costs of Generation X in the U.S. 2016

    • Grocery expenditure of U.S. consumers by generation 2017

    • U.S. Gen X consumer share shopping at discount stores by type 2018

  • 2. Grocery shopping
    • U.S. Gen X shoppers who have redeemed grocery coupons by type 2017

    • Share of U.S. consumer purchasing organic dairy by generation 2018

    • Share of Americans who use reusable grocery bags 2018, by age

    • Share of Americans buying wine at a grocery store in the U.S. 2018, by age

    • Share of Americans who bought liquor at a grocery store 2018, by age

    • U.S. consumers who shopped at Aldi by age group 2016

    • People who shopped at Whole Foods Market 2018, by age

  • 3. Online grocery shopping
    • U.S. Gen X shoppers who have used an online channel for groceries 2015-2018

    • U.S. grocery delivery service spending share by age group 2017

    • Share of U.S. consumers purchasing any specialty foods online by generation 2016

  • 4. Food and nutrition patterns
    • U.S. shoppers' self-assessment of diet by generation 2016

    • U.S. consumer willingness to pay more for added benefits in food by generation 2018

    • How important protein is for U.S. consumers by generation 2018

    • U.S. share of parents who buy organics by generation 2016

    • Change in frequency of frozen food purchasing in the U.S. by generation 2017

    • U.S. consumers' favorite pizza crust styles in 2016, by generation

    • U.S. wine sales share 2016, by generation

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