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Prada is an Italian luxury fashion house and one of the most valuable luxury brands in the world with annual net sales amounting to of over 3 billion Euros. Founded in 1913 as a leather goods shop in Milan, the company has grown to become one of the most valuable brands worldwide. Prada specializes in the making of leather handbags, travel accessories, shoes, ready-to-wear collections as well as other fashion accessories.
As of 2015, the company operated a combined total of 654 owned and franchised stores worldwide and a global staff of approximately 12,414 employees. The Asia-Pacific region comprises most of Prada's net sales from directly operated stores. Prada also operates businesses that include: runway shows, the designing of flagship boutiques in various locations and the production of watches, perfumes and—in conjunction with LG Electronics—mobile phones. Among Prada's product lines, its largest net income is generated from the sale of leather goods.
In a survey conducted among affluent Americans with a household income of 200 thousand U.S. dollars or more, 1.3 percent of respondents were reported to have shopped at a Prada store within the past year (2014).
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Most valuable brands worldwide in 2017, by brand value
Value of the leading 10 apparel brands worldwide in 2017 (in million U.S. dollars)
Sales of the leading apparel/accessories companies worldwide in 2016 (in billion U.S. dollars)
Sales of the leading luxury companies worldwide from 2012 to 2018 (in million euros)
Compound annual growth rate of the leading luxury companies worldwide from 2015 to 2018*
The most valuable luxury brands worldwide in 2017, by brand value (in million U.S. dollars)
Brand value of the leading 10 most valuable luxury brands worldwide in 2017 (in million U.S. dollars)
Most valuable Italian brands in 2017, by brand value (in million U.S. dollars)
Net sales of Prada worldwide from 2013 to 2016 (in million euros)
Net income of Prada worldwide from 2013 to 2016 (in thousand euros)
Net sales of Prada worldwide in 2016, by distribution channel (in thousand euros)
Net sales of directly operated Prada stores in 2015, by geographical area (in thousand euros)
Net sales of directly operated Prada stores in 2015, by brand (in thousand euros)
Net sales of directly operated Prada stores in 2015, by product line (in thousand euros)
Number of owned and franchised stores of Prada worldwide from 2014 to 2016
Number of Prada employees worldwide from 2013 to 2016*
Apparel, accessories and footwear brands owned by people from affluent American households in 2017
Share of affluent household members in the United States who owned Prada brand apparel, accessories, and footwear (2011 to 2014)
Share of affluent household members in the United States who shopped at Prada within the past year (2011 to 2014)
Retail outlets where people from affluent American households shopped in person, online or by mail order in the past 12 months in 2017
Affluent Americans: share who shopped at Prada within the past year 2011-2014
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Most valuable brands worldwide 2017
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Most valuable luxury brands worldwide by brand value 2017
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Global net sales of Prada 2013-2016
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Prada's number of associates worldwide 2013-2016
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Prada's net sales of directly operated stores, by product line 2015
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Global number of owned and franchised stores of Prada 2014-2016
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