Hard seltzer market- Statistics & Facts

U.S.: off-premise sales of hard seltzer 2018-2021

Off-premise dollar sales of hard seltzer in the United States from 2018 to 2021 (in million U.S. dollars)

Revenue of the out of home alcoholic drinks industry in the U.S. 2018-2027

Revenue of the out of home alcoholic drinks market in the United States from 2018 to 2027 (in billion U.S. dollars)

Volume of hard seltzer in the U.S. 2015-2027

Volume of hard seltzer in the U.S. 2015-2027 (in million liters)

U.S. hard seltzer sales 2020-2030, by channel

Sales value of hard seltzer in the United States from 2020 to 2030, by channel (in million U.S. dollars)

U.S. hard seltzer sales 2020-2030, by flavor

Sales value of hard seltzer in the United States from 2020 to 2030, by flavor (in million U.S. dollars)

U.S. dollar sales of the leading beer centric hard seltzer brands 2021

Dollar sales of beer centric hard seltzer in the United States in 2021, by brand family (in million U.S. dollars)

U.S. dollar sales growth of the leading beer centric hard seltzer brands 2021

Dollar sales growth of beer centric hard seltzer in the United States in 2021, by brand family

U.S. volume of the leading beer centric hard seltzer brands 2021

Case sales of beer centric hard seltzer in the United States in 2021, by brand family (in 1000's)

U.S. dollar sales of the leading spirits centric hard seltzer brands 2021

Dollar sales of spirits centric hard seltzer in the United States in 2021, by brand family (in 1000 U.S. dollars)

U.S. dollar sales growth of the leading spirits centric hard seltzer brands 2021

Dollar sales growth of spirits centric hard seltzer in the United States in 2021, by brand family

U.S. dollar sales of the leading beer centric hard seltzer brands in c-stores 2022

Dollar sales of beer centric hard seltzer in convenience stores in the United States in 2022, by brand family (in million U.S. dollars)

U.S. sales growth of the leading beer centric hard seltzer brands in c-stores 2022

Dollar sales growth of beer centric hard seltzer in convenience stores in the United States in 2022, by brand family

U.S. sales volume of the leading beer centric hard seltzer brands in c-stores 2022

Case sales of beer centric hard seltzer in convenience stores in the United States in 2022, by brand family (in million cases)

Per-capita consumption of hard seltzer in the U.S. 2018-2027

Per-capita consumption of hard seltzer in the U.S. 2018-2027 (in liters)

Hard seltzer preference reasons United States 2021

Reasons for preference of hard seltzer over other alcoholic beverages in the United States in 2021

U.S.: hard seltzer preference over other alcoholic beverages 2021

What are you drinking less as a result of drinking hard seltzer?

Label claim effect on hard seltzer demand United States 2021

Effect of label claims on hard seltzer demand in the United States in 2021

Hard seltzer consumption locations United States 2021

Common hard seltzer drinking locations in the United States in 2021

Hard seltzer Twitter engagement 2019-2021, by brand

Number of hard seltzer engagements on Twitter from 2019 to 2021, by brand

Leading hard seltzer brands Twitter user gender share 2010-2021

Gender share of hard seltzer engagers on Twitter from 2019 to 2021, by brand

Leading hard seltzer brands Twitter user age share 2010-2021

Age share of hard seltzer engagers on Twitter from 2019 to 2021, by brand*