With 2017 relatively quiet in terms of new AR and VR
devices entering the scene, 2018 saw some major shifts in vendors. Samsung's position dropped from being one of the largest vendors to a meager 5 percent market share in 2018, accoding to Strategy Analytics.
The Samsung flagship device is Gear VR, which works together with Samsung smartphones. Since Samsung did not release a follow-up and Gear VR compatibility ended with the Note 9 models, the company's market share dropped accordingly.
The market is now more than ever dominated by big players Sony (PlayStation VR) and Facebook (Oculus Rift), accounting for more than 60 percent of global VR and AR headset shipments in 2018.
According to Trend Force
, global headset shipments grew 25 percent between 2017 and 2018, reaching 4.65 million units and are expected to grow by 29 percent in the current year. Despite growing interest in augmented reality, virtual reality still accounts for the majority of shipments in the AR/VR market.