Twitter's Growth Pales in Comparison to Facebook's
When Twitter reported its fourth quarter earnings yesterday, those who hoped that the company had found a way to reignite its stagnant user growth were disappointed once again.
During the fourth quarter of 2014, Twitter added just 4 million users to reach an active user base of 288 million. While that is still an increase of 20% year-over-year, it is also further proof that Twitter will never be as big as Facebook.
The good news for Twitter is that its revenue is growing much quicker than its active user base. Q4 revenue almost doubled to $479 million, beating analyst expectations by a healthy margin. So while Twitter will probably never match Facebook’s near universal reach, the company has proven once again that its business model is working, albeit at a smaller scale.
- U.S. Facebook and Twitter user development 2014-2020U.S. Facebook and Twitter user development 2014-2020
- Twitter user growth in the United Kingdom (UK) 2014-2018Twitter user growth in the United Kingdom (UK) 2014-2018
- Twitter: annual user growth rate in India 2013-2019Twitter: annual user growth rate in India 2013-2019
- Facebook: number of monthly active users worldwide 2008-2016Facebook: number of monthly active users worldwide 2008-2016
- Facebook: number of daily active users worldwide 2011-2016Facebook: number of daily active users worldwide 2011-2016
- Global number of internet users 2005-2016Global number of internet users 2005-2016
- Most popular Facebook fan pages 2016Most popular Facebook fan pages 2016
- Online social network activities in the Netherlands 2012-2015Online social network activities in the Netherlands 2012-2015
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