Twitter: annual user growth rate worldwide 2015-2020

This statistic provides information on Twitter's annual user growth rate worldwide between 2015 and 2020. In 2016, the site's user base across global markets grew 4 percent compared to the previous year. Growth is projected to slow to 2 percent annually in 2020. Despite not making any leaps and bounds in terms of audience size, Twitter is a widely-used marketing tool. As of August 2016, 73 percent of B2C marketers in North America used the platform, placing Twitter second behind market leader Facebook in the ranking. In terms of B2B marketing, Twitter was used by 77 percent of B2B marketers that year.

Annual Twitter user growth rate worldwide from 2015 to 2020

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

April 2017

Region

Worldwide

Survey time period

2015 to 2016

Supplementary notes

* Forecast.
Internet users who access their Twitter account via any device at least once per month.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Twitter in the United Kingdom (UK)"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.