The soft drinks market in Denmark generated a revenue of approximately 1.68 billion euros in 2021. Around 883 million euros of this was created by the carbonated soft drinks segment of the market. Another 653 million were generated by non-carbonated soft drinks.
Revenue of the soft drinks market in Denmark in 2021, by segment
(in million euros)
Data provided by Statista Market Outlooks are estimates
The market segment Soft Drinks covers all types of water-based Non-Alcoholic Drinks with added sugar. This includes Carbonated Soft Drinks like cola and lemonade, Non-Carbonated Soft Drinks like fruit nectars, fruit juice drinks, flavored water and ready-to-drink (RTD) tea and coffee, and Energy & Sports Drinks. While Carbonated Soft Drinks have been on the wane for quite some time now as health-oriented consumers shift to low-sugar diets, smaller segments of Non-Carbonated Drinks like RTD tea and coffee especially have taken up some of this slack.
The most important brand manufacturers in the Soft Drinks category are the Coca-Cola Corporation, PepsiCo, Suntory, Red Bull and Keurig Dr Pepper.
The market for Non-Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. The at-home market, also called off-trade market, covers all retail sales via super- and hypermarkets, convenience stores or similar sales channels. The out-of-home market, also called on-trade market, away-from-home market or HORECA encompasses all sales to hotels, restaurants, catering, cafés, bars and similar hospitality service establishments. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes. The valuation of the out-of-home segment at retail prices means a significant change of the market definition in comparison to earlier iterations of the Consumer Market Outlook, as out-of-home consumption was valued at wholesale prices before. This means, market totals are not comparable to published data from prior years. The price per unit always references liters as a base unit. One liter of Soft Drinks roughly equals 2 to 3 servings (of 0.5 or 0.33 liters each).
All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.
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Statista. (February 10, 2022). Revenue of the soft drinks market in Denmark in 2021, by segment (in million euros) [Graph]. In Statista. Retrieved February 03, 2023, from https://www.statista.com/forecasts/1290230/revenue-segment-soft-drinks-market-denmark
Statista. "Revenue of the soft drinks market in Denmark in 2021, by segment (in million euros)." Chart. February 10, 2022. Statista. Accessed February 03, 2023. https://www.statista.com/forecasts/1290230/revenue-segment-soft-drinks-market-denmark
Statista. (2022). Revenue of the soft drinks market in Denmark in 2021, by segment (in million euros). Statista. Statista Inc.. Accessed: February 03, 2023. https://www.statista.com/forecasts/1290230/revenue-segment-soft-drinks-market-denmark
Statista. "Revenue of The Soft Drinks Market in Denmark in 2021, by Segment (in Million Euros)." Statista, Statista Inc., 10 Feb 2022, https://www.statista.com/forecasts/1290230/revenue-segment-soft-drinks-market-denmark
Statista, Revenue of the soft drinks market in Denmark in 2021, by segment (in million euros) Statista, https://www.statista.com/forecasts/1290230/revenue-segment-soft-drinks-market-denmark (last visited February 03, 2023)
Revenue of the soft drinks market in Denmark in 2021, by segment (in million euros) [Graph], Statista, February 10, 2022. [Online]. Available: https://www.statista.com/forecasts/1290230/revenue-segment-soft-drinks-market-denmark