Hungary: social media ad spending 2017-2026

In 2021, ad spending in the social media advertising segment in Hungary generated a revenue of approximately 166.7 million U.S dollars. According to estimates of the Statista Advertising and Media Outlook, this value is expected to increase in the coming years reaching approximately 374.1 million U.S. dollars in 2026.

Ad spending in the social media advertising segment in Hungary from 2017 to 2026 (in million U.S. dollars)

Characteristic	Ad spending in million U.S. dollars
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Supplementary notes

The Magazine Advertising segment comprises advertising revenues from consumer-focused magazines only. Trade-focused magazines are not included in this section. The content in this segment refers to non-digital revenues only.

All revenues refer to net values, production costs, agency commissions, and discounts are excluded.

All figures are estimate. A detailed methodology can be found in the Statista Market Outlook.

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