Guatemala: coffee industry revenue 2018-2028

Definition:
The Coffee market consists of Roast Coffee in the form of ground coffee and whole beans, that is prepared with coffee machines or a French press, as well as Instant Coffee that only requires the addition of hot water. Not included here are Ready-to-Drink (RTD) coffee beverages which are shown separately in the Non-Alcoholic Drinks market instead.

Structure:
The Coffee market is divided into Roast Coffee and Instant Coffee.

Roast Coffee includes coffee in the form of ground coffee and whole beans. Instant Coffee includes soluble coffee that only requires the addition of hot water.

Additional Information:
The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (per kilogram), as well as sales channels. Per capita figures refer to the whole population. The market only covers at-home sales (e.g. sales via supermarkets, hypermarkets, convenience stores). Out-of-home sales (e.g. sales in Hotels, restaurants, bars) are only shown as a separate box in the aggregated Hot Drinks market. All prices include all sales and consumption taxes and are valued at consumer prices.
In retail, the biggest player in the Coffee market is Nestlé whose Nespresso and Nescafé brands are globally recognized household names. Other important players are Jacobs Douwe Egberts (JDE), Tchibo, J.M. Smucker and Lavazza.
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All figures are estimates. A detailed methodology can be found in the Consumer Market Insights.