Revenue growth of the coffee market in Sweden 2013-2025

The Coffee segment consists of Roast Coffee, that incorporates caffeinated and decaffeinated coffee in the form of ground coffee and whole beans, that is prepared with coffee machines or a French press, as well as Instant Coffee, that includes soluble coffee that does not need further equipment for preparation. The segment does not include Ready-to-Drink coffee beverages which are included in the Soft Drinks segment of the Non-Alcoholic Drinks market instead. While Roast Coffee, or fresh coffee is especially popular in traditionally coffee-leaning countries like the U.S., Germany, Italy or Brazil, Instant Coffee is important in traditionally tea-leaning countries like the UK, Czechia or Asia in general as the method of preparation is very similar to that of tea.

All figures are estimates. A detailed methodology can be found in the Consumer Market Outlook.